Tuesday, September 30, 2008

Fail ad


OK, this is probably not quite funny enough to go onto the Fail blog, but I laughed just the same.

Found on the Age online's business section, Jamie McIntyre, self-proclaimed millionaire, outs himself as being worth only $39.

A small lesson in copy writing, make sure you get some one to proof read and sense check what you write. And always put the dollar figure closest to what your trying to sell! How much easier would it have been to write:

"Get the best-selling book 'What I didn't Learn at School, but Wish I Had' (worth $39) by self-made millionaire Jamie McIntyre - FREE as an e-Book and also get a 21st Century Academy DVD (worth $97) - FREE"

All you would have to do is re-work the CD-Rom graphic and it would have looked good, read well AND made sense.

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