Thursday, January 21, 2010

Convergence culture

I've started reading Henry Jenkins' Convergence Culture and even though I'm still just on the introduction the story that he's telling really resonates with me. The convergence, as I understand it, is that a story is its own self and is not beholden to a delivery medium. The story will reveal itself to you in the most appropriate manner to have the biggest impact. Thus, the delivery medium/s of a story converge to become a single ecosystem in which the story unravels. Today, more than ever, this convergence is available to the story-teller.

I'll get back to you with more stuff that I learn from Mr.Jenkins, but for now I'll leave you with some fun convergence you might be familiar with...

... Amazon reviews!

I love comedy, I love it even more when it is set in a context that you just wouldn't expect it. The lampooning of products on Amazon is some of the funniest stuff I've read on teh Interwebs. And what's more, Amazon, with its 'helpfulness' ratings for reviews, is complicit in helping these reviews be just as popular, if not more so, than the products themselves.

Crap Amazon products and comedy, there's convergence for you!

Here's some of the classics, please comment with more if there are!

1 comment:

勇氣 said...
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