Development continues in multi-touch

I was pointed towards an article about a mob called Visual Planet that has developed a thin film that is able to turn any screen into a multi-touch screen.

It's definitely an interesting concept (if it is affordable) that could possibly take large format multi-touch a little more mainstream than it currently is. Although I imagine the software and creative development is still fairly costly.



Amnesia have been keeping tabs on the development of multi-touch on their blog which is well worth a read. It goes to show that with the level of development in this space there must be some bright sparks that see that it has a mainstream future.

But my favourite multi-touch application is still Johnny Chung Lee's multi-touch Wii-remote hack. It goes to show with a little ingenuity and a lot of creativity anything is possible.

Beach balls, LEDs, live music, creators projects

Can't believe it's taken me this long to discover the Vice/Intel Creators Project.

Creative and inventive minds together, a great combination. Looking forward to watching more videos like this one:

Imagine a subversive world delivered via augmented reality

This just blew my mind with the possibilities.

From the Digital Urban blog...

A new application from Metaio is taking the concept a step forward allowing users to leave tweets, messages, web pages and 3D models in a real space for other users to view or pick up when there are in the vicinity.

An example Digital Urban gives is the opportunity for augmented reality graffiti. Wow, the possibilities for a really subversive world hidden from reality, open only to those with the right key... wow.

The big balloon, you can't avoid it

Spotted over Caulfield race course this morning, the Carlton Draught big balloon is out and about again.

Conveniently, there is two weeks left to register for the latest Carlton Draught competition, Drop the Bomb.

Maybe it has been in town for the Grand Prix/AFL launch, maybe it is in the air to promote the latest competition. Either way, the hot air balloon is a great way to get attention.

I remember in 2006, the Australian F1 GP launched a hot air balloon in the shape of an F1 car to gain attention during the Commonwealth Games. The hot air balloon is possibly one of the best tools in the ambush marketing tool-box.

What-ever the balloon is doing in the sky, it's always a fun sight (well, the world's largest beer at 8am in the morning may not be the *greatest* sight).

As an events promotional tool for sheer attention grabbing, it beats dancing girls, celebrity autograph signing, stunt cars, and all other manner of events promotions. It's big and it's there and you cannot avoid it!

Taking window dressing to the next level

Big ups to Olivia Solon from Right Brain, Left Brain and her post on the above Coraline ambient media.

It's this kind of imagination that keeps on inspiring me. While the video touts the five technologies it uses, that's just the sales pitch, it is really the execution of them all that makes it an amazing campaign.

Plus it puts Augmented Reality to use in a fun and engaging way!